The Year Trust Broke

Inside the 2025 AI Fraud Spike

TL;DR

AI-enabled attacks are surging because automation, generative tools, and synthetic video and voice let attackers scale faster, cheaper, and more effectively.

  • Who: Fraudsters use AI to supercharge and scale their schemes across channels.
  • Used for: Financial fraud, identity fraud, account takeover, and social engineering schemes.
  • Seen most in: Real-time conversations

Important details

  • AI fraud surged 1210% in 2025.1
  • Non-AI fraud is also increasing—up 195% at the end of 20252—but it’s still outpaced by AI fraud growth, meaning more fraudsters are turning to AI-backed schemes.
  • Healthcare is facing a new wave of bot attacks—with one major healthcare provider experiencing over over 15,000 unique bot calls in the summer of 20253—leaving these orgs exposed.
  • Return fraud in retail is skyrocketing as fraudsters automate refund scams at scale. Among major retailers and Pindrop customers, there was a 330% increase in AI fraud in 2 months.4

Quick takeaways

  • AI dramatically increases fraud speed and volume.
  • Many enterprises are unprepared for AI-driven fraud.

Bottom line: In 2025, AI became a magnifying force for fraud, growing faster than both non-AI fraud and the defenses built to stop it.

Citations

Why fraud has scaled

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